Terex AWP Realigns Marketing Team | Industry News
Post date: 02/14/2014 - 4:42pmTerex Aerial Work Platforms has realigned its marketing team with engineering and product management. Brad Allen has been appointed vice president marketing, product...
View ArticleTerex Boom Trucks Part of Direct 2 Rental Initiative | Construction News
Post date: 02/17/2014 - 5:24pm Terex AWP will sell, service, and provide parts and warranty support for select Terex Construction and Terex Crane products under its new North American Direct 2 Rental...
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Acme Lift Receives Genie SX-180 Boom Lift
Post date: 02/18/2014 - 6:18pmAcme Lift Co. has taken delivery of one of the first Genie SX-180 boom lifts, and the machine was immediately rented and delivered to an oil refinery in Houston, Texas.“As...
View ArticleGenie Adds Telematics-Ready Connector, Operator Protective Alarm to Boom Lifts
Post date: 02/19/2014 - 2:49pmIn response to the rental industry, Genie is introducing the industry’s first telematics-ready connector to enable telematics devices to be plugged into Genie boom lifts....
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Genie Adds to Super Boom Line with 150-Ft. SX-150
Post date: 02/25/2015 - 1:58pmGenie's Super Boom product line continues to expand with the 150-ft. SX-150 telescopic lift. The machine reaches a full platform height of 151 ft. in under three minutes...
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Genie Updates 60-Ft. Articulating Boom Lift
Post date: 03/03/2015 - 3:29pmGenie introduced its Z-62/40 articulating boom lift at The Rental Show, an update of the Genie Z-60/34 articulating boom lift.Improvements on the Z-62/40 boom lift include...
View ArticleSix Unstoppable Players, One Unbeatable Team
Genie created a whole new facade for the The National WWII Museum in New Orleans during the 2015 Rental Show last week. In fact, the facade was 100 ft. tall, 3D, and very blue.Promoting the completion...
View ArticleSlower Start in the AWP Segment Affects Terex Quarterly Financials |...
Post date: 05/06/2015 - 1:02pmTerex Corp. reported last week that while the first quarter of 2015 was operationally in line with its expectations, the company had a loss from continuing operations of...
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Check Your Assumptions
Check Your AssumptionsRummaging through a drawerful of research information and other interesting tidbits of knowledge I’ve collected, I rediscovered a business card-sized handout from a Joel Barker...
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Genie Unveils New Generation of Boom Lifts
Post date: 09/14/2016 - 4:22pmTerex AWP announces its new generation of boom lifts, the Xtra Capacity XC Series. All Genie XC booms combine the benefits of a dual-envelope design to provide an...
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